ATS Overview

Marked by the fall of the Berlin Wall, the end of the Cold War and a reunified Europe, The American Tourism Society (ATS) was founded as a non-profit, non-political destination marketing organization during one of the most challenging years in modern history, 1989.

An audience with H.M. King Abdullah II of Jordan during the ATS 2005 Spring Conference in Amman & Petra

Initially focused on the former Soviet Union, ATS has expanded its geographic interest to include Eastern and Central Europe, the Baltic States, the Red Sea and the Eastern Mediterranean.
Its membership is composed of governments, tourism executives, tour operators, airlines, cruise lines, national tourist offices, hotel firms, retail travel agencies and other special travel interests.

By merging business know-how with the core values of sustainable tourism, ATS serves as abridge of communication and understanding between countries and peoples of the world.

ATS lends priority access to internationally known travel companies through overseas conferences, travel marts and seminars in regions of interest to ATS and its members. Additionally, ATS organizes showcases for these regions in the U.S.

H.E. Jiri Paroubek, Prime Minister of the Czech Republic (center) met with members of the ATS Board of Directors and Conference Chair Helena Novak during the 2005 Fall Conference in Prague.

Through its collective expertise of enterprise, marketing, educational initiatives and promotion, ATS provides visibility in trade publications and networking among tourism interests. ATS also maintains reciprocal memberships with other industry organizations such as the United States Tour Operators Association and the Baltic Tourism Commission.

ATS works for its membership - here and abroad - as an indispensable link to government agencies. From branding to product development, ATS is a reference point for travel-related companies seeking access to the North American market.

Join ATS for online access to networking opportunities with members, resources links to suppliers and registration for annual membership meetings held in venues of special interest. Download our current brochure for more information.
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